Fiat 500 Launch • Miami
Fiat is one of FCA (Fiat Chrysler Automobiles) brands. Fiat Brasil is the most important brand’s manufacturer out of Italy and the biggest group’s manufacturer in the world. Also, it’s the automobile sales and production leader in Brazil, producing 1.2 million cars/ year.
For a key event in Miami in 201- that would mark the re-entry of Fiat in the US market - Bolt developed a state-of-art presentation focused on the launch of the Fiat 500 model. Our job involved design, content and operational integration with the event’s structure.